While still being leveraged, social media influencers are facing reduced marketing budgets as brands transition to advanced TV advertising options.
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A new survey conducted by the Pew Research Center shows a COVID-19 information divide between people who mostly get their news from social networks and those who rely on more traditional news sources. Pew surveyed 8,914 adults in the U.S. during the...
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About two months ago the NFL implemented a new social media policy that effectively banned teams from posting any video-based content during games. The backlash was tremendous, with fans and teams criticizing the NFL for negatively impacting fa...
On Monday, I will be debuting as co-host of a new show on Boston Herald Radio called “NewsFeed.” Have you ever wanted to know how a newspaper approaches its newsgathering process? How the front page of a newspaper comes together? What dec...
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One of the magical innovations of the Web 2.0 era was when the bigger social platforms opened their doors to third-party app developers. LinkedIn, Facebook and Twitter widely touted ,and profited from, the concept of allowing consumers to plug...
A look at how the Boston news media covered the verdict announcement of the Boston Marathon bombing trial.
I have always been enamored with website redesigns. I’ve gone through a few myself and I’ve never walked away without feeling a little sore about something. The issues tend to come at you sideways in a redesign launch, with the source of...